In Thai 'YIM' means 'smile', and that is exactly what you will do as soon as you receive YIM membership. Why? Because everytime you eat in a Pum Restaurant you will receive 'smiles' that you can trade in for all types of goodies from drinks, desserts, merchandise and even cooking classes.

We will shortly be launching our YIM membership card in Thailand so you can show off your YIM status and make your neighbours rather jealous.